“Blending in is for Cuisinarts.” - Sam Horn
Want to create a compelling competitive edge that helps you, your product and organization stand out from the crowdt?
Sam has developed brilliant branding, positioning and messaging techniques that can help you clarify your “secret sauce” so you and your priority project break out instead of blend in.
Quality isn’t enough. Unless you can clearly and quickly get across why YOU’RE the one to hire, buy, fund,or do business with, customers, consumers, investors and potential employers will say “No, thank you.”.
You’ll love Sam’s real-life success stories, laugh-out-loud humor, original approaches and actionable insights.
Discover why marketing genius Seth Godin endorsed her POP! book saying, “Words matter. Every one of them. This book will change the way you use them” and how Sam’s framework for INTRIGUE can help you be one-of-a-kind instead of one-of-many.